01 — Custom Web Design
Not just pretty mockups — design engineered to sell. We design conversion-focused interfaces for e-commerce, fintech, SaaS, and corporate clients across 12 countries. Every engagement ships with a fixed price, a 12-month warranty, and full Figma source handover.
Free consultation · No commitment · Response within 2 hours
+180%
Avg. Conversion Lift
94%
First impressions
1430+
Projects
90+
PageSpeed Score
Web design is not about "making it look nice." It's the engineering of experience: how a user finds the information they need in 3 seconds, why they click "Buy" instead of closing the tab, and how a single screen can replace three sales reps.
We've run hundreds of A/B tests and distilled a formula: research + prototyping + iteration = a conversion lift of 80% to 250%. This isn't theory — it's data straight from our clients' Google Analytics.
Average result after a redesign built on our methodology
That's how many people judge a company's credibility by its website — Stanford Web Credibility research
Every project has been mobile-first since 2019
Optimized images, fonts, and animations
Author: AWDS Team · Updated: May 2026 · Based on data from 1430+ projects
Design — is more than looks. Each of these functions has a direct impact on your bottom line.
A first impression forms in 50 milliseconds. Quality design convinces visitors your company can be trusted — so they keep browsing your site instead of leaving for a competitor.
Designers place elements by usability standards: intuitive navigation, prominent buttons, minimal forms. The simpler the path to the goal — the higher the conversion and the fewer support requests.
Phone, tablet, desktop, 4K monitor — one design that looks perfect on every device. It's not optional: 70%+ of traffic comes from mobile, and Google ranks mobile-first.
The brain takes in 80% of information through sight. Visual hierarchy directs attention: emphasis on the CTA, a logical sequence of blocks, a rhythm to the content. Critical for landing pages and one-pagers.
Your site — is the digital face of your company. Quality design makes you look like a reliable, modern business. A weak one — drives away even loyal clients and partners.
Most sites use templates — see one, you've seen them all. A custom design with a signature style is remembered from the first visit and is associated with your brand alone.
A redesign of an organic grocery online store. A complete overhaul of the catalog, product page, and checkout.
A cosmetics online store with 3D product visualization and personalized recommendations.
An interactive hyper-portal for a construction company with gamification and 45 animated sections.
We work in proven, industry-standard design tools — no lock-in, no proprietary formats. Every deliverable is handed over in files your team can open, edit, and build on without us.
Design
Prototyping
Frontend
Quality
If even one point — is about you, design pays for itself in the first month.
New market, new audience, new product — the old site no longer reflects reality. A rebrand without a redesign — is money down the drain.
Trends shift every 2–3 years. If the design is older — visitors subconsciously assume the product is outdated too. Time to refresh.
You have traffic but no leads? The problem is in the funnel: clunky navigation, weak CTAs, overloaded pages. A redesign lifts conversion by 80–250%.
A product or service needs a compelling package. A landing page with well-crafted UX converts 3–5 times better than just a page on your site.
70%+ of traffic — comes from phones. If your site isn't responsive, you lose 7 out of 10 potential clients every single day.
The design is off-brand, the code can't scale, the template caps your growth. We fix other people's mistakes — and make sure you never have to deal with them again.
No "fill out a brief." We run a 2-hour interview with your team, study your analytics, and analyze competitors. The output — a design strategy document.
A clickable wireframe in Figma. We test it on 5 representatives of your target audience. We fix issues before visual design begins.
2–3 concepts. You pick the direction — we refine it. Typography, colors, icons, animations. Every element is justified.
Desktop → tablet → mobile. A component library: buttons, forms, modals, tables. Your developers say "thank you."
Figma with an interactive prototype, all assets, and a spec. 12 months of warranty — any edits free of charge.
Average timeline: 2–6 weeks · Fixed price · Edits until approval
* Fixed price in the contract. No hidden fees. Payment by milestones.
It's a tool that solves a specific business problem: to sell, to hold attention, to convert. Every element works toward the result.
A custom design is built from scratch: shaped by your business goals, your audience's behavior, and the specifics of your product. If a template is used — it isn't a custom design, no matter what it's called.
We can extend your site with interactive elements: 3D product configurators, cost calculators, visualizers — anything that helps a client decide faster.
A website — is not a set of pictures with text. It's a working tool for the owner and for users. That's why we think first about usability: how a person finds the information they need, how they take an action, what they see first.
For each project we assemble a dedicated team: a designer, a markup specialist, a frontend developer, an analyst. The result — a product that not only looks good but turns visitors into clients.
A template — is a same-day start. Custom design — is an investment that pays back through conversion. Here are the concrete differences.
Honest answers about how we work, what it costs, and what you can expect
03 — Client Voice
"We came for a facelift and got a sales tool. The team questioned every screen against our funnel data, tested the prototype on real customers before drawing a single final pixel — and the new design paid for itself within the first quarter."
Marketing Director, E-commerce Client
(Illustrative quote based on typical client feedback)
We don't make it "pretty," we make it "effective." Every pixel works toward one goal — turning a visitor into a client.
The average gain after a redesign. Not just a "fresh coat of paint" — we rebuilt the visual sales funnel.
In 3 seconds a visitor decides — to stay or to leave. Our design grabs attention at first glance and leads to action.
Our sites are accessible to everyone — including people with disabilities. WCAG 2.1 AAA = a larger audience, fewer legal risks.
Concrete commitments we honour on every single project.
The price in the contract never grows mid-project
We fix defects for a year after launch
Full code and files handed over — zero lock-in
Revisions within the agreed scope at no extra cost
We sign an NDA — your data stays protected
Post-launch technical support included
Pay per delivered stage — a stage not delivered as agreed is refunded
23 years in digital products — from startups to enterprise projects.
Your competitors aren't waiting. Tell us about your project — we'll prepare a free estimate within 48 hours.
30 minutes · No obligations · Reply within 2 hours
48 hrs
for a free estimate
Fixed price
no surprises
12 mo.
warranty on the code
Real feedback from the companies we have worked with
5.0
Quality
4.8
Communication
5.0
Timeliness
4.8
Value
Most of our customers shop from a phone in the evening, and the old site treated them as an afterthought. The redesign flipped that priority. Product pages breathe now, checkout stopped feeling like a tax form, and my Sunday-evening sales curve tells the rest of the story.
Rhiannon Hayes
Founder, Bramblewood Home
What sold me was the fixed price and the promise of full Figma sources at handover — I've been burned by agencies holding files hostage. Both promises held. The design itself is restrained and fast, and my team was already running experiments on top of their layouts within weeks. Not a budget option, to be clear, but the invoice matched the quote to the cent.
Casper Whitlock
CEO, Longmarsh Analytics
They prototyped before designing and tested before shipping, which sounds obvious until you've met agencies that do neither. The clickable prototype caught a navigation dead-end we would have discovered in production instead. Our skincare line photographs beautifully on every screen I've tried, including my mother's ancient tablet.
Paloma Dunmore
Head of Digital, Ostara Skincare
A professional-services firm needs sober design. We got sober, modern, and noticeably faster than the old site.
Thaddeus Pemberton
Partner, Fernhill & Co.
First month I mostly just admired it. Second month the enquiry emails picked up. By the third, wholesale buyers were referencing specific pages during calls, and I stopped having to explain what we do over the phone. The site handles the introductions now; I take the orders.
Nerissa Goodwin
Owner, Maplewick Stationery
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