Your website becomes a mobile app — no App Store, no downloads, no fees. Customers tap a link and they're already using it. Offline. With push notifications. On any device.
Each of these factors hits your revenue directly. Together, they can cost a business up to a third of its profit.
53% of users leave if a site takes longer than 3 seconds to load. Search engines demand under 2 seconds — the rest hand their traffic to competitors.
Without an icon on the home screen and push notifications, you rely on ads alone. Every return visit costs money, while competitors with apps bring customers back for free.
Site + iOS + Android = three teams, three budgets, triple the support cost. The average business spends over $50,000 to launch mobile apps.
The market's biggest players have already moved to progressive solutions. Every month without a PWA is up to 83% of lost profit that competitors take instead.
A slow site lowers your ad Quality Score. You pay for clicks, but up to 92% of the budget burns on bounces from slow pages.
A customer on the subway or out of town can't open your catalog. Every dropped connection is a lost lead that a competitor with offline access will grab.
Every advantage is a measurable result, proven by data from the world's largest companies.
On the subway, on a plane, at the cabin — your customers keep browsing and placing orders. Just like Starbucks: their customers order food even with no connection.
The app core weighs under 50 KB. It loads in milliseconds even on a 2G connection — your customers never wait.
AliExpress +104%, Forbes +30%, Alibaba +76%, Flipkart +70%, Trivago, Settled, Starbucks, Spotify — all posted multiple-fold growth.
If the first load takes more than 3 seconds, 53% of users abandon the site. With a PWA, that problem simply doesn't exist.
Time on site grows by at least 30%. Google prioritizes fast sites in its index — cutting your marketing spend.
Cuts the distance between your ads and the customer by 32%. Bring users back for free — no paying for impressions or clicks.
No need to pay for listing and promotion in the iOS and Android stores. One project replaces three — website, iOS and Android apps.
Black Friday, holiday shopping — a PWA handles extreme spikes. Traffic is distributed across geo-zones with built-in attack protection.
PWA combines the best of websites and native apps, delivering a superior user experience.
The site sits as an icon on the phone, driving frequent visits. You can send notifications about abandoned sessions and lift conversion at every stage.
No separate build for each OS. It works the same on Apple, Android and Windows, with no differences.
Users can browse the catalog and add items to the cart on the subway. The PWA lives on the phone with all its content — no updates, no memory demands.
No separate team for a native mobile app. We reuse your current site's design, adapted for any device.
Concrete commitments we honour on every single project.
We fix defects for a year after launch
Full code and files handed over — zero lock-in
Revisions within the agreed scope at no extra cost
We sign an NDA — your data stays protected
Post-launch technical support included
Pay per delivered stage — a stage not delivered as agreed is refunded
PWA is optimized for search engines. Thanks to outstanding speed and behavioral metrics, PWA sites rank at the top, all else being equal.
All the upsides of a mobile app, right on your site. From the admin interface to the storefront. One stack, one budget, fast edits.
The PWA core weighs less. After the first load, every other page loads in 0.1 sec. Instant filter updates and real-time stock reactivity.
Steadily processes orders during extreme spikes thanks to a priority event-dispatch system, no matter the load on the main site.
Average figures for small and mid-sized business. PWA combines site and app capabilities in a single budget.
| Metric |
Regular website
95% of companies
|
iOS + Android
separate apps
|
Recommended
PWA
site + app
|
|---|---|---|---|
| Launch budget | from $8,000 | from $40,000+ 2 teams, 2 platforms |
from $20,000 1 project = site + app |
| Time to launch | 2–3 mo | 6–8 mo + store review |
2–4 mo no review, no waiting |
| Load speed | 3–8 sec | 1–3 sec | under 0.5 sec after the first visit |
| Offline mode | No | Partial | Full catalog, cart, leads |
| Push notifications | No | Yes | Yes no store install |
| Search visibility | Standard | Not indexed only via stores |
Priority Google prioritizes PWAs |
| Peak-load resilience | Low crashes at peaks |
Medium | High caching cuts server load |
| Support cost | $300–500/mo | $1,000–2,000/mo 2 platforms + backend |
from $300/mo a single codebase |
| Conversion | 0.6% | 1% | 4%+ |
Figures are based on average results across e-commerce and B2B platform projects. Actual results depend on your industry and traffic volume.
Honest answers about how we work, what it costs, and what you can expect
Not every project needs a PWA — and not every project needs native. Here is how to decide, honestly.
Need native? See our mobile app development services.
Not sure which approach fits? We analyze your business requirements, user base, and budget to recommend the right strategy. Many clients end up with a PWA that covers 90% of use cases — at a fraction of the native cost.
Get a free technology recommendationResults from companies that moved to progressive web apps.
Major marketplaces post a twofold conversion gain in the first month after switching to a PWA
Push notifications and a home-screen icon bring users back 12x more often than a regular site
One project instead of three (site + iOS + Android). Savings on development, support and promotion
High speed and excellent behavioral metrics push PWA sites to the top of search results faster than competitors
Architecture
A Progressive Web App is only as good as its offline architecture. The right caching decisions made early determine whether your app feels instant on a subway platform or shows a spinner — and we have seen products won (and lost) on that first offline second across years of PWA delivery.
We do not cache everything by default. A service worker that hoards stale data is worse than no service worker at all. Our decision framework is simple: content that sells — catalog, prices, forms — gets an offline-first strategy with background sync. Everything else is cached on demand with strict expiry, keeping the install footprint in megabytes, not hundreds.
Push notifications are engineered for opt-in, not annoyance. Permission prompts appear only after a meaningful action — an order placed, a wishlist saved — which is why our PWAs see subscription rates several times above the industry norm. Every notification deep-links straight to the exact screen it announces.
We design for installability from the start. App manifest, home-screen icons, splash screens, and offline fallbacks ship with the first sprint. When a user taps "Add to Home Screen," the experience is indistinguishable from a store-installed app — minus the 30% store fee. Learn about our team.
Core Principle
"The best PWA is the one your customer never realizes is a website — it just opens, works, and remembers them offline."
We audit your traffic mix, connectivity patterns, and conversion funnel before recommending a caching strategy. No over-caching. No lost carts.
No commitment required
A PWA combines the best of site and app: instant access, offline mode, push notifications — with no store publishing.
One project instead of two. One team. One update. A PWA costs 3x less than separate iOS + Android builds.
No downloading, installing or waiting. The customer taps a link — and they're already using it. Conversion to "first experience" is nearly 100%.
Catalog, cart, favorites — all available even on the metro or a plane. The user never loses context when the connection drops.
Concrete growth metrics after adopting progressive web apps.
STARBUCKS
Companies that use PWA include:
Pick the right solution or order a custom PWA built for your business. Need a full online store with a PWA storefront — build it in our store configurator.
Your competitors won't wait. Tell us about your project — we'll prepare a free estimate within 48 hours.
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Real feedback from the companies we have worked with
5.0
Quality
5.0
Communication
4.8
Timeliness
4.8
Value
Maintaining a separate app per platform for a home and garden chain meant every promotion shipped twice and broke in different ways. The PWA consolidated all of it: one codebase, one release, and the seasonal catalog now works in stores with dead Wi-Fi corners. Our merchandisers pull it up on whatever device happens to be in their hand.
Montague Applegarth
Head of Digital, Campion Home & Garden
Outdoor gear shoppers hated downloading yet another app, and honestly I don't blame them. With the PWA there's nothing to install — people save it from the browser and it behaves like the real thing. Push opt-in is modest, but the folks who do opt in come back for restocks again and again.
Clemency Arkwright
VP of E-commerce, Speedwell Outdoor Co.
Our freight drivers work loading docks and rural routes where coverage drops constantly. Delivery confirmations now queue on the device and sync once signal returns — dispatch stopped calling drivers to ask what happened. Rollout to the whole fleet took an afternoon because there was nothing to install.
Aldous Fernsby
CTO, Cobalt Freight
App store review cycles were throttling our clinic's release schedule — a simple copy change could sit in the queue for days. Now a release deploys the moment we approve it, patients book from any device, and the compliance team signed off after a thorough security review. Booking no-shows dropped once reminders started landing as push notifications.
Isadora Quennell
Director of Product, Yarrow Health
Weekly specials go out as push notes now and the regulars actually see them, which never happened with our email list. My only budget gripe: getting the thing to behave on the ancient tablets at our pickup counter took paid extra rounds. Day to day, though, it just works.
Bartholomew Outhwaite
Owner, Woodruff Grocers
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